Stop cyring or I'll give you something to cry about!

Use Discount Code "Daddy" to Save 15%!

Unique digs available in a variety of colors to suit your taste.

Street Wear that has been redesigned and reworked into a new aesthetic, focusing on natural fibers and relaxed fits. Pair any of these 100% natural cotton L/S tees with a classic 90's embroidered Dad hat and early 2000's high-gloss Dad Tag for a complete look. Be refined, clean, and well-dressed without the fuss. Get the gold drip by pairing three tags under a basic hoodie. Long hair? Get sleek and innovative by braiding pigtails and top with your favorite Dad hat. Be your natural and cool self with the right accessories that allow you to grill and chill effortlessly. No cameras please… just hot pressed, well designed staples for your every day low-key weekend vibes. Cheers!